News

New Swimming Partnerships in Switzerland, Denmark, Finland, and Iceland

October 14, 2024

Staylive expands further into the aquatics world, servicing several national swimming federations

Staylive, a Spring Media company and the leading platform for live streaming in sports, is proud to announce four new strategic partnerships with the national swimming federations of Finland, Switzerland, Iceland, and Denmark. These partnerships mark a significant milestone in Staylive’s growth within the aquatics world, further strengthening the platform’s presence in the international sports market.

Currently streaming over 80,000 live events annually, Staylive leverages its advanced streaming technology to provide swimming federations with a scalable solution designed to increase coverage and revenue for their competitions. Fans will now be able to follow everything from national championships to local competitions from a central hub, regardless of location.

Matthew Parker, CCO Staylive, commented on the partnerships:

“We are extremely proud to welcome these four swimming federations to the Staylive family. Swimming is growing globally, and we look forward to helping these federations reach an even broader audience with high-quality broadcasts. Our platform is designed to handle the complexity of live events, which means we can offer our partners and their fans an unparalleled viewing experience.”

The federations will benefit from features such as customized content packaging, geo-blocking for regional broadcasts, and the capability to provide both live and on-demand content. Access will be available through Staylive’s web platforms allowing fans to follow competitions anytime, anywhere.

Linus Malmborg, Commercial Director at Staylive, remarked:

“These partnerships are a testament to Staylive’s continued commitment to driving growth and innovation in sports streaming. Collaborating with the swimming federations of Finland, Switzerland, Iceland and Denmark will not only enhance their digital presence but also offer fans seamless access to premier swimming events. Our goal is to establish long-term, collaborative relationships that benefit both the federations and their audiences.”

For more information, visit the respective platforms: tv.svoem.dk, sund.live, swiss-aquatics.tv, aquaticslive.fi.

Staylive has a long history of collaborating with national and international sports federations to enhance their digital presence and maximize revenue through effective streaming and audience engagement solutions. This expansion into swimming aligns with the company’s broader strategy to support more sports by providing them with modern and flexible live streaming capabilities.

About Staylive

Staylive, a Spring Media company, is the leader in live sports streaming technology, delivering in excess of 1,500 live events per week to a globally distributed audience. Its streaming platforms powers governing bodies, federations, leagues and clubs worldwide and is underpinned by additional related services across growth marketing, consulting and more. Established in 2013, Staylive is headquartered in Stockholm, Sweden.

For additional info:

Ted Hansson
Commercial & Marketing Executive
+46 73 530 82 63
ted.hansson@staylive.io

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